We are cut from a different cloth

Banking should always be in fashion. Because, at its heart, banking should be about you. It’s personal. It’s an intimate reflection of your lifestyle, your choices, your history and your dreams for the future.

It hasn’t always been that way. For too long, banking has been cold and clinical, uninterested in you and the future you have envisaged for yourself, completely at odds with who you are, your identity, and your culture.

But, there is a bank that thinks differently. A bank that was born because of you. A bank with the audacity to believe in you, because you have the audacity to believe in your dreams. A bank that backs you. African Bank.

Welcome to the era of Fashionable Banking. We’ve cut through the stuffy atmosphere of traditional banking with a swathe of bright colours and African prints that celebrate our growth and your individuality. We’re bold, and unapologetically South African, meshing colourful expression and executive chic.

The African Bank LEGACY Collection

To mirror the spectacular strategic growth of African Bank, last year we embarked on a refresh of our corporate identity. The journey included the creation of a new look for our frontline ambassadors, our Branch consultants. After an intensive search for the right creative partner, we decided to collaborate with highly sought-after fashion house Khosi Nkosi.

Our style pays homage to the 60s, the decade in which the vision of an African Bank for the people, by the people, serving the people was born. That was the era of Sophiatown and Kofifi style, where bold colours and tailored sihouettes characterised an era in which black people would not let the oppression of the Apartheid regime define them.

Flitting effortlessly between colourful expression and executive chic, these ready-to-wear statement creations are the motifs of a Movement. Tailored silhouettes and striking visual appeal are melded in a look that transitions seamlessly from corporate to confidently casual.

The African Bank LEGACY Collection tells of a story woven into the very fabric of our communities. It is the manifestation of a desire to rise above our circumstances, to challenge norms, and revel in our unique cultural identity.

This bespoke fashion range signifies that you are part of our growing African Bank family. We see your individuality. It says that we back you and your audacity to stand out from the crowd. It embraces our heritage, because without audacity, there would be no African Bank. But it also bears our excitement for the future. It is a future we are confidently stepping into, walking alongside you on your path to prosperity.

Our collection comprises corporate shirts, dress pants for men and women, figure-accentuating dresses, flared skirts, ponchos, jerseys, and golf shirts, all featuring shwe shwe fabric designs and African Bank’s blue and green colours.

This is our gift to you, from Africa to the world! Brought to you by Khosi Nkosi Fashion House and African Bank, the bank for the people, by the people, serving the people.

Watch this space! An exclusive online store will be opening for you, very soon!

Eloise Boezak, Head: Marketing Consumer Banking at African Bank, spoke about the new collection on the WAW Podcast with DJ Fresh.

Watch the full episode